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Prompt Engineering: The Real Secret to Making AI Work for Your Website

So, you're thinking about using AI in your AI web development projects, or maybe you already are. That's great! But there's a skill that often gets overlooked, and it's absolutely critical to getting good results: prompt engineering.

Using RAG for Product Recommendations That Actually Work

We all know personalization is king these days. Customers expect experiences tailored to them. While AI chatbots often grab the headlines, there’s another AI powerhouse working behind the scenes that’s changing the game for online shopping: Retrieval-Augmented Generation, or RAG. This isn't just another buzzword; it's a smarter way to build product recommendation engines that go way beyond simple keyword matching or looking at what someone bought last time. We're talking about RAG product recommendations that are incredibly precise and understand context.

What is Retrieval-Augmented Generation (RAG)? Grounding AI in Your Business Reality

AI tools are popping up everywhere. They can do some amazing things, but let's be honest, sometimes they just... make stuff up. Confidently wrong answers, often called "hallucinations," are a real headache, especially if you want to use AI for serious business tasks. Nobody wants a customer service bot inventing company policy!